Our photo shows the back side of the tile, the front is smooth. The front side is adhered to paper for easy installation. Each sheet is 5 1/2" wide and 12 1/2" long, and each tile is 3/8" square by 1/8"deep. The contents of the package will cover approximately 69 square inches. The entire sheet of tiles may be applied at one time or you may remove the tiles from the paper backing and apply them individually. Complete instructions are included. Fantastic for walls, floors and fireplaces.